![]() ![]() The Akashvanis of Kerala 2 contributed significantly to the broadcasting history of India. ![]() Radio broadcasting has also been instrumental in the social life of the Keralites. 1 AIR should be collectively re-imagined as an independent public service broadcaster suitable for 21 st century India. It successfully made people aware of public participation in different development projects and worked with a long view in presenting programmes effectively."To be sure, AIR does possess the capacity to broadcast content that counts, which is different from the hyper-commercialized music and talk show that have become the norm for radio in contemporary India. It urged society to embrace newness by not rejecting the traditions. Radio broadcasting in India encouraged national integration by enriching different cultural streams and national unity. Indian broadcasting, with its wideness, energy to work, and national aims, is thriving even in the twenty-first century. ![]() Ninety percent of the region and ninety-eight percentage of the population in India are now having the facility of listening to radio programs. ![]() India's broadcasting zone is a part of the most extensive radio broadcasting network in the world. Those claiming that the importance of radio decreased after the arrival of television channels ignore that most people living in India cannot afford a television. Radio is an intimate medium to the illiterate, blind, homemakers, and downtrodden and essential to rural people. Radio as a mass medium played a significant role in the socio-cultural development of the country. Magazines, newspapers, brochures, and interviews are used as the primary sources of this study. Further, the paper attempts to trace out why radio broadcasting still has a significant impact on ordinary people despite the advent of new forms of media. His life and contributions are recollected through popular memories, and an attempt is made to write a local and oral history based on this data gathered through the conversations with the eminent personalities of Khan Kavils time who admired him and his colleagues. The study is trying to identify his contributions to the Akashvani Kozhikode and society. Khan Kavil, born in a small village named Kavumthara in Kerala, was a voice artist who worked in Akashvani Kozhikode from 1978 to 1997 and carved a niche with his dynamic voice in the realm of radio broadcasting in Kerala. The study primary aim is to delve into the life history of Khan Kavil, who was an anchor, drama writer, actor, drama director, and broadcasting artist. An attempt is made to search the social and cultural history of Akashvani Kozhikode and find out the contemporary relevance of Kozhikode station. The study examines the history of radio broadcasting in Kerala from the 1940s to the 21st century, focusing on the contributions of Akashvani Kozhikode. ![]()
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